米瑞菲旗下产品重返英国市场
2025-02-17

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在短暂的业务中断之后,比利时的米瑞菲公司(M. Meerapfel Söhne)旗下的“精选”(The Selection)系列雪茄将重返英国市场。进口商已经更换为英国的C.卡尔斯公司(C. Gars Ltd.),经销商更换为全球烟叶公司(Global Leaf Co)。

米瑞菲公司的副总裁梅丽莎·米瑞菲表示,对公司来说,英国是一个非常重要的市场,我们很高兴携带强大的产品基础和更好的客户服务重返英国市场。我们的雪茄将为那些欣赏传统的优质烟草艺术的客户们而做,我们很高兴再次为英国的独具慧眼的雪茄爱好者提供服务。

精选品牌目前包括三个常规产品系列。这三个系列均不在美国地区销售。

马切泰罗(Machetero)是售价最便宜的一个系列,成捆出售,在尼加拉瓜生产,使用的茄芯是多地的混合烟草。有五个尺寸。售价从每支3.5瑞士法郎到4.8瑞士法郎不等,折合4.16美元到4.8美元之间。

马斯特兰扎(Maestranza)系列,产自洪都拉斯,有五个尺寸,售价从每支10.3瑞士法郎到11.3瑞士法郎不等。

拉埃斯坦西亚(La Estancia )独家系列,是价格最昂贵的一个产品线,洪都拉斯生产,有四个尺寸,售价最贵的一个尺寸是每支34.5瑞士法郎,折合38美元。

米瑞菲家族是行业著名的烟草种植商,他们家种植的喀麦隆烟叶有很高声誉。1876年,他们开始在斯图加特东北部离法国边境不远的一个叫安特格隆巴克(Untergrombac)的小镇上生产雪茄。米瑞非家族在那里手工卷制雪茄大概150年,直到第二次世界大战。战争期间,雪茄厂被摧毁,米瑞非品牌销声匿迹了。2022年,该公司推出一款米瑞菲品牌的高端雪茄,在全美范围内销售,包括美国。

After a brief hiatus, Meerapfel’s trio of cigar brands known as The Selection is returning to the U.K. market. The cigars have a new importer, C. Gars Ltd., as well as a new distributor, Global Leaf Co.

“The U.K.has always been an important market for us, and we’re excited to be back with a stronger foundation and improved accessibility for our customers,” says Melissa Meerapfel, vice president of The Selection. “Our cigars are crafted for those who appreciate quality, tradition and the art of fine tobacco, and we’re thrilled to offer them once again to the U.K.’s discerning smokers.”

The Selection (which was originally known as Selection Meerapfel) consists of three cigar brands, all of them sold only outside the United States. Machetero is the least expensive, a mixed-filler bundle brand made in Nicaragua that sells for 3.50 Swiss francs ($4.16) to 4.80 Swiss francs ($5.26) per cigar. It comes in five sizes.

Maestranza is made in Honduras, comes in five sizes and has prices ranging from 10.30 Swiss francs ($11.29)  to 11.30 Swiss francs ($12.40) each.

La Estancia Edition Exclusiva is the highest priced of The Selection. The line comes in four sizes, with prices as high as 34.50 Swiss francs (about $38) for a single cigar. 

The Meerapfel family is best known as a tobacco grower, the noted source of Cameroon tobacco. In 2022, the company launched a high-end cigar named Meerapfel, which is sold worldwide, including the United States.


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关键词: 雪茄