这篇新闻2019年6月刊登在CA杂志官网
Room101雪茄品牌的所有人马特·布斯（Matt Booth）准备复产旗下的一个系列“大回报”（The Big Payback），这是2014年推出的一条产品线，当时是大卫杜夫公司卷制和经销。2017年，马特·布斯从大卫杜夫公司离职后，Room101品牌的剩余库存留在了公司，但是他保留了品牌的所有权。其中一个系列就是“大回报”。马特·布斯准备在拉斯维加斯的雪茄贸易展上推出一个名为“大回报马杜罗”的新系列。
当初发布“大回报”系列的一个想法是让雪茄爱好者用可以负担得起的价格买到一款优质雪茄，这是马特·布斯对他最忠实的支持者的“大回报”。
马特·布斯在接受CA杂志采访时表示：推出大回报系列最初是为了感谢品牌的粉丝多年来为我们的业务提供支持，我们将永远为支持者提供同样的价值。
大回报系列的第一个版本是全尼加拉瓜烟叶卷制，是大卫杜夫公司在洪都拉斯的卡马乔雪茄厂生产的。计划推出的新版本是通用雪茄公司在洪都拉斯的HATSA（Honduras American Tobacco S.A. ）卷制的。茄衣是康涅狄格阔叶，茄套是康涅狄格阴植叶，茄芯是洪都拉斯、尼加拉瓜、多米尼加的混合烟叶。
大回报马杜罗系列有三个尺寸。罗布图，50环径，5.25英寸，在美国的售价是每支6.5美元。公牛，54环径，6英寸，售价是7美元。高达，60环径，6英寸，售价是7.5美元。雪茄是20支一盒的包装，也有40支一盒的陈列展示盒。
雪茄爱好者可能还记得第一版的大回报系列还有70*7、80*8的大口径，但是这次推出的大回报马杜罗系列没有这两个尺寸。
Room101还在2016年推出大回报康涅狄格的分支系列，茄衣烟叶较浅。康涅狄格系列是否还有新的版本，
马特·布斯没有透露，只是说未来会推出更多的烟叶混合配方。
马特·布斯表示，在即将召开的雪茄贸易展上他准备突出马杜罗系列，争取让马杜罗系列在市场占有一席之地，之后再考虑扩展尺寸和其他的烟叶混合配方。未来可能会重新生产多年来粉丝支持的几个主要系列。
A Room101 brand from the past is getting a second life. Brand owner Matt Booth is reviving Room101 The Big Payback, a cigar line from 2014 that was manufactured and distributed by Davidoff. When Booth left Davidoff in 2017, he said that he gave the Swiss company the remaining inventory of Room101 cigars, but retained the rights to the brand names. One of those brands was The Big Payback. Now, Booth is debuting a new version of the cigar called The Big Payback Maduro at this weekend’s cigar trade show in Las Vegas.
The idea behind the original Big Payback was to make a premium cigar at an affordable price point for Room101 fans—a big thank you, or “payback,” to his most loyal supporters.
“The Big Payback was originally developed to reward fans of our brand for their years of supporting the premium side of our business with a premium cigar at a value price point,” Booth told Cigar Aficionado. “We wanted to continue to offer our supporters the same value—into perpetuity.”
The original version of Big Payback was a Nicaraguan puro made at Davidoff’s Camacho factory in Honduras. The new version is made at made at General Cigar’s Honduras American Tobacco S.A. (HATSA), and rolled with a Connecticut broadleaf wrapper, Connecticut shade binder leaf with filler tobaccos from Honduras, Nicaragua and the Dominican Republic. Room101 The Big Payback Maduro will come in three sizes: Robusto, at 5 1/4 inches by 50 ring gauge ($6.50); Toro, at 6 by 54 ($7.00); and Gordo, 6 by 60 ($7.50). The cigars come packaged in 20-count bundles and are also available in 40-count display boxes.
Fans of the original Big Payback may recall ultra-thick, 7 by 70 ring gauge and 8 by 80 sizes in the brand's lineup. Those sizes are not included in the launch of Big Payback Maduro.
Room101 also released a lightly-hued, Connecticut-seed offshoot of Big Payback in 2016. While there’s no official release date for a new Connecticut version just yet, Booth says more Big Payback blends are planned for the future.
“I will focus on the launch of the Maduro at the upcoming show,” Booth said. “I want to afford the necessary breathing room for the Maduro to take its place in the market—with extensions and additional blends coming on its heels.
“There are plans to develop the Big Payback brand franchise—Maduro, Connecticut, etc.—to include size and blend extensions that will ultimately round the brand into the full-bore value premium collection it is meant to be.”
In addition, Booth hinted that he might revisit other vintage Room101 brands in the future.
“I intend to revisit several staple sub-brand collections that have struck a chord with our fans and supporters over the years,” he said.
